The 10 best tools for generating leads using email and Linkedin

In this article, we'll introduce you to the top 10 tools that can make it easier for you to reach potential customers via email and LinkedIn.

Content

Introduction
Lemlist
Klenty
Outrech.io
Autoklose
Salesblink
LinkedIn Helper
Yesware
Snov.io
Reply.io
LeGrowthMachine
Our Reccomendations
Conclusion

Introduction

Do you want to automate your customer outreach via email or LinkedIn to maximize your lead generation efforts?

If so, you've come to the right place. 

With these tools, you'll be able to maintain relationships with more contacts over the long term, record conversations on an ongoing basis, and increase your reach.

For each one, we'll break down not only the features and pricing, but other information so you can choose the best tool for your needs.

Lemlist

Lemlist is a cold email marketing automation tool designed to help its users create personalized and professional campaigns. 

With this tool, creating or managing contact lists, customizing messages and tracking results is a very simple matter. 

In addition, Lemlist has a feature used to reach out to users on LinkedIn, making it easier to connect with potential customers and clients. 

If you want to increase your sales or build your brand, Lemlist can help you achieve your goals.

Features

• Automatic scheduling of subsequent operations
• Automatically trigger emails
• Generation of personalized videos and images
• Activate the email address to prevent individual emails from being spammed
• Ideal if you don't have a premium LinkedIn or
• Sales Navigator account

Advantages

• Enables A/B testing
• Customized email templates
• Integration with various CRM systems

Disadvantages

• Does not offer a free plan
• Complicated drip campaign setup

Pricing

Payment plans start at $50 per month or per user.

Klenty

Klenty is a tool that is suitable for all sales teams who want to increase their efficiency in reaching customers via email. 

With this tool, it is very easy to personalize emails and target them to potential customers, create automated follow-ups and monitor the results of all campaigns. 

The platform also has a number of different features that allow you to develop not only your list of leads, but also your outreach efforts in a short amount of time. 

In addition, Klenty also features a user-friendly interface, making it relatively easy to navigate.

Features

• Ability to create personalized monitoring of your domain
• Testing variations using Placeholders
• Automation of most lead generation activities
• Including a link to unsubscribe from LinkedIn messages
• Choosing random time intervals between emails
• Use of hyperlinks instead of direct links

Advantages

• Excellent support
• Large number of integrations
• Intuitive and comfortable user interface

Disadvantages

• Quite often system failures occur
• Does not have a CRM

Pricing

Klenty's pricing strategy is designed to be flexible and simple. To gain access to all basic features, the price is set at $30 per user or per month.

However, if you require more advanced features such as Salesforce integration, you will pay $60 per month for these services.

Outreach.io

Outreach.io is a world-class email outreach tool with an extensive set of features and benefits. 

With sales engagement, conversation and revenue analytics included in this platform, Outreach.io is a truly valuable tool for sales and marketing teams. 

In addition, it also boasts a number of email templates to help you expand your reach and connect with potential customers.

Features

• Deal Management
• Call list management
• Segmentation of potential customers
• Data management
• Dashboard
• Campaign Management
• Performance Management

Advantages

• Simple user interface
• Better data utilization rate
• Simplified automation and personalisation
• Great integration possibilities
• Quality customer support

Disadvantages

• More time is needed for configuration

Pricing

The price for the Outreach.io service must be negotiated individually directly with its sales representatives.

Autoklose

Autoklose is an essential tool for companies that want to increase their sales. 

It is a platform that streamlines and optimizes the sales process by providing a comprehensive set of lead generation tools, B2B data and automation features. 

Autoklose helps businesses generate more leads, convert those leads into paying customers, and then close more deals as a result. 

The platform also offers clear reporting and analytics tools to track progress and measure success, enabling businesses to take their sales to the next level.

Features

• Acquisition and management of potential customers and their contact details
• Evaluate leads and assign scores
• Create and manage automated email campaigns
• A/B testing capabilities 
• Create and edit email campaigns, websites and social media posts

Advantages

• Bulk sending of personalized emails
• Improved engagement across all marketing sectors 
• Leverage powerful integrations and filters

Disadvantages

• No automation on LinkedIn

Pricing

The platform offers three different plans: Auto, Advanced and Accelerated. 

The Auto plan will set you back $59.99 per month for a single user, the Advanced plan costs $69.99 and the Accelerated plan costs $99.99.For more detailed information on the features included in each package, visit the Autoklose website.

Salesblink

SalesBlink.io is an automation tool for sales support, where its main benefit is that it can simplify the process of finding or approaching new customers and then closing deals for you. 

For example, it offers the ability to automate the outreach to "cold" leads, which can save you time and energy. 

In addition, it also offers a comprehensive set of features, including progress tracking, alert settings, and lead segmentation. 

All in all, SalesBlink can be a very powerful tool for any marketer looking to achieve success.

Features

• Reaching cold contacts by email
• Reaching cold contacts with a call
• Email prospecting
• Reaching out on LinkedIn
• Personalizing
• Shopping Funnel
• Email verification
• Company Search
• Meeting Planner
• Domain Search

Advantages

• Great user interface
• Omnichannel features
• Affordability
• Easy setup of complex workflows
• Excellent customer support
• Gmail connectivity

Disadvantages

• Missing email monitoring option
• Not the best cloud-based automation tool on Linkedin
• Cannot integrate with other CRM

Pricing

At SalesBlink, you can choose from three packages depending on which one suits you best: Email Warmup ($15/month/user), Email Outreach ($39/month/user) and Sales Outreach ($99/month/user).

Linkedin Helper

Linked Helper is an automation tool on LinkedIn that helps you increase leads and sales as well as improve your brand visibility. 

With this tool, you can easily reach your first connections and send out personalized messages in bulk. 

In addition, you can use it to create message sequences, track all communications, and automate the outreach process to save yourself time.

Features

• Data collection and export 
• Process automation 
• Third party CRM integration 
• Multi-source targeting 
• Sending bulk messages 
• Sending personalized messages

Advantages

• Easy to use
• Stand-alone software
• Scaling linked to lead generation and lead generation

Disadvantages

• Your Linkedin account may be blocked

Pricing

The trial is free and provides full access to all features for 14 days. 

The Standard package is $15 per month and includes all features except custom branding. 

The Pro package, which includes all features and priority support, is then priced at $45 per month. 
For details on available features, visit the LinkedIn Helper website.

Yesware

Yesware is a prospecting tool used by both marketers and sales representatives. 

It helps with creating personalized emails to cold contacts and works with both Gmail and Outlook. 

Yesware provides users with visibility into their email campaigns, including how many people opened the email, how many clicked on it, and how many passed through their sales funnel. 

It also allows them to create email templates for mass communications, saving time. 

As a popular competitor to Salesloft, Yesware is a valuable tool for marketers looking to improve their email marketing campaigns.

Features

• Monitoring emails
• Multichannel campaigns
• Meeting scheduler
• Email templates
• Reporting and Analysis
• Integration

Advantages

• Integration with Salesforce
• Measurement of email attachments opened by potential customers
• Intuitive campaign dashboard

Disadvantages

• Missing mobile app

Pricing

Yesware offers four different pricing plans to suit the requirements of different sales teams. 

The Free Forever program is an excellent starting point for sales professionals just starting out in the industry and provides access to all the essential features. 

The Pro plan is ideal for independent sales professionals or small businesses and offers additional features and support for $15 per user per month. 

The Premium plan is designed for fast-growing companies with growing sales teams and offers additional features and support at a cost of $35 per user per month. 

Finally, the Enterprise plan is ideal for strong sales teams using Salesforce CRM, with all the features and support priced at $65 per user per month. For teams looking for a plan with specific needs, a Custom package option is also available.

Snov.io

Snov.io is a comprehensive sales enablement platform that allows marketers and sales teams to find and collect email leads, send triggered email campaigns and track their progress. 

The collected email contacts are segmented based on their interests and preferences to ensure the right messages are sent to the right potential customers. 

In addition, detailed reports generated by the platform provide insight into campaign performance, allowing marketers to optimize their current approach and increase efficiency as well.

Features

• Building campaigns
• 7-step email verification
• Email search function
• Prospect management
• Campaign analysis
• Team collaboration capability

Advantages

• Email search features that are more affordable than competitors
• A tracking tool for emails in Gmail
• Ability to verify emails to maintain a clear list
• Free plan providing access to all features

Disadvantages

• Does not work well with Linkedin when searching for contacts

Pricing

Snov.io offers four different monthly packages to suit the needs of a wide range of businesses. Trial - free, Starter - $30/month, Pro - $75/month, Custom - $999/month.

Reply.io

Reply.io is a modern sales enablement platform that automates the prospecting of emails, LinkedIn contacts, personal emails, SMS and WhatsApp messages, calls and tasks, making it an effective tool for sending cold emails to potential customers. 

The platform has a Chrome extension that automates workflows and includes useful features such as reports and analytics.

This allows users to focus on the main aspects of their work while Reply takes care of the boring tasks.

Features

• Integration with CRM systems
• Customer Satisfaction Service
• All channels included
• Unlimited number of sequences
• Reply Chrome extension

Advantages

• Large number of templates
• Excellent support and database
• Clear user interface
• Integrated email search engine
• Voice dialing function

Disadvantages

• Relatively expensive

Pricing

Reply.io offers three pricing programmes: Starter at $60 per month, Business at $90 per month and Enterprise, where larger companies can tailor the price to suit their needs.

LaGrowthMachine

LaGrowthMachine is a versatile tool designed for companies looking to expand their reach, build relationships and support their growth. 

By effectively consolidating multiple platforms and automating marketing, sales and communications processes, it allows users to focus on creating a quality message and achieving their goals. 

LaGrowthMachine helps you make the most of your already established network, engage your audience and easily make new meaningful connections. 

This platform is suitable for both experienced entrepreneurs and beginners in the industry.

Features

• Engaging potential customers through their favorite channels
• Automatic contact acquisition
• Leads management
• Analysis and reporting

Advantages

• Comprehensive suite of cloud tools and services
• Wide range of features
• Detailed insights into customer behavior
• Integration
• Ease of use
• Customer support

Disadvantages

• More complex configuration and settings
• Relatively expensive

Pricing

LaGrowthMachine offers three different price plans: Starter, Pro, Business

The Starter price plan will set you back $80 per month for a single user, the Pro plan costs $120 and the Business plan costs $220.

For more detailed information on the features included in each package, visit the LaGrowthMachine website.

Our recommendations

If you're looking for the most efficient way to manage your emails and outreach on LinkedIn, Linked Helper, Klenty and Yesware are your best bet. 

Linked Helper is the most affordable of the trio, Klenty offers the most features and add-ons, and Yesware boasts the most affordable free plan.

Depending on the specifics of your industry, as well as your budget, any of these three tools could be ideal for you.

Each is able to save you time and improve your customer outreach efforts as well, helping you achieve the best results.

Conclusion

Email and LinkedIn outreach automation tools can be a great way to save you time and streamline your efforts to reach potential customers. 

These tools can automate tedious tasks such as email prospecting, contact management, email drip campaigns, sending and managing LinkedIn connection requests that go unanswered, profile visits, lead management, and LinkedIn searches. 

In the best tools, you'll also find a wide range of features at an affordable price, so depending on your specific needs and budget, you could use any of them. And if you want to maximize their effectiveness to 100%, we recommend integrating these tools with other tools such as HubSpot or SalesForce. 

To make the right decision on which of these tools is the right choice for you, read our SalesForce vs. HubSpot comparison.