Blog

Increase Email Deliverability with these 5 Email Validation Tools

Written by Jakub Jamny | 4/24/23

In this article, we'll give you an overview of each tool, including its history and purpose, as well as a breakdown of its key features.

Obsah

Introduction

NeverBounce

Verifalia

ZeroBounce

EmailListVerify

Kickbox

Final Recommendation

FAQ

Introduction

Email validation is a key process for any organization that relies on email marketing or reaching out to potential customers. Not only does it help ensure that your emails actually reach the desired audience, but it can also improve email deliverability rates and protect your domain's reputation from being blacklisted by ISPs.

To achieve these benefits, however, you need the right tools. There are many email verification tools available, each with their own features, pricing and delivery success rates. In this article, we'll compare the top 5 email validation tools to help you make an informed decision about which tool is right for your business.

We'll also list the price for each so you can compare their cost effectiveness and see which one best fits your budget. By the end of this article, you'll have a clear idea of the pros and cons of each email verification tool and be able to confidently choose the one that's right for you.

NeverBounce

NeverBounce is a popular email verification tool that was created in 2014. The platform offers both real-time and bulk email verification services with a claimed 99.9% deliverability rate. NeverBounce also provides an API for easy integration with other platforms (Act-On, Active Campaign, Active Trail and many more...).

NeverBounce has a number of key features, including email list cleaning, duplicate email removal and automatic list segmentation. The tool also offers a verification status for each email address that indicates whether the email address is valid, invalid or unverifiable.

In addition, the tool also offers various pricing options, including a pay-as-you-go plan that starts at $0.008 USD per email verification (10,000 email verifications). The price per email then drops down to $0.003 if you require 1,000,000 verifications.

Pros:

  • High deliverability of 99.9%
  • Real-time and bulk email verification capabilities
  • Automatic list segmentation and removal of duplicate emails
  • Offers verification status for each email address
  • Provides a range of pricing options to suit different budgets
  • Offers APIs for easy integration with other platforms

Disadvantages:

  • Occasional issues with customer support and response time
  • Some users report that the tool can be slower when processing large email lists
  • The user interface is not as user-friendly compared to other email verification tools, so you need to allow enough time for training

Overall, NeverBounce is a reliable email verification tool with high deliverability rates and a variety of pricing options to suit different needs and budgets.

Verifalia

Verifalia is a tool that was founded in 2016. This platform, like NeverBounce, offers both real-time and bulk email authentication services with a claimed deliverability of over 99%. Verifalia also has email list cleaning and duplicate email removal features that can ensure your email list is accurate and up-to-date at all times.

In addition to these features, Verifalia provides a verification status for each email address that indicates whether each email address is valid or invalid, allowing you to identify problematic email addresses and take action to remove them from your list. You can try this feature for free directly on their website.

Verifalia offers various pricing options, including a pay-as-you-go plan that starts at $0.007 per email verification, but also has plans with monthly subscriptions that range from $9 to $499.

Pros:

  • High deliverability 99% +
  • Real-time and bulk email verification options
  • Provides email list cleaning and duplicate email removal features
  • Offers verification status for each email address
  • Offers APIs for easy integration with other platforms

Cons:

  • Some users have reported issues with the time it takes to process large email lists
  • Some users reported that the tool may not be able to detect certain types of invalid email addresses, such as role-based emails or emails with temporary domains

ZeroBounce

ZeroBounce is another popular email verification tool that was founded in 2015. Its email deliverability is reported to be over 98%. ZeroBounce also has basic features such as email list cleaning, duplicate email removal, and an API for easy integration with other platforms.

In addition to these features, however, ZeroBounce also offers a unique "Catch-All" email verification feature that helps you identify and remove from your list any email addresses with errors. The tool also provides a quality score for each email address that indicates the likelihood that the email address is valid and active.

ZeroBounce has a number of pricing options, including a pay-as-you-go plan that works out to $0.008 per email address verification for up to 5,000 emails. 100 emails, however, is free and works out cheaper compared to NeverBounce for higher numbers of email verifications. So for a million+ emails, you'll pay $0.00225/e-mail.

Pros:

  • Offers a unique "Catch-All" email verification feature that identifies problematic email addresses
  • Provides a quality score for each email address that indicates the likelihood that it is valid and active
  • Offers various pricing options that are slightly cheaper compared to other email verification tools

Cons:

  • A slightly lower deliverability rate of more than 98%

Compared to NeverBounce and Verifalia, ZeroBounce has a slightly lower deliverability rate, but offers a unique "Catch-All" email verification feature that can help you identify problematic email addresses. ZeroBounce's pay-as-you-go plan starts with the higher number of email address verifications and is the cheapest of the three tools.

EmilListVerify

EmailListVerify has the same features as all previous tools, which you can also try for free on their website. The platform was launched in 2014 and has an email deliverability rate of over 99%.

In addition to these basic features, EmailListVerify also provides a number of verification methods, including syntax, domain and SMTP checks. The tool also offers a spam trap check to help you identify and remove email addresses that can damage your reputation.

In terms of price, EmailListVerify is an affordable tool for businesses of any budget. It offers a pay-as-you-go plan that starts at $0.004 per email verification. You then pay $0.0006 for 1,000,000 verifications, making it the cheapest option of all the previous tools.

Pros:

  • High deliverability 99% +
  • Offers a variety of authentication methods, including syntax, domain and SMTP checks
  • Provides a spam trap check to help identify and remove problematic email addresses

Disadvantages:

  • Occasional issues with customer support and response time

Kickbox

Founded in 2014, Kickbox uses a proprietary verification system that claims an deliverability rate of over 95%. It offers useful features such as email list cleaning, duplicate email removal, syntax, domain and mailbox checks.

The tool also offers a "deliverability rating" for each email address, which indicates the likelihood that this address will lead to a successful delivery. The deliverability rating is based on factors such as bounces, complaints and spam trap hits.

Kickbox also features an API for easy integration with other platforms and integration with popular email marketing platforms such as Mailchimp and HubSpot, and is also able to verify sign-up forms in real-time, preventing fake or incorrect email addresses from being added to your list.

Pricing-wise, this tool can be categorized as rather expensive, as if you verify 500 emails, this service will cost you $0.01 per email. If you want to verify 1 million or more emails, the price per email drops to $0.004.

Pros:

  • Offers a variety of authentication methods, including syntax, domain, and mailbox checks
  • Provides a "deliverability score" for each email address that indicates the probability of successful delivery
  • Offers real-time verification of registration forms, which helps prevent fake or incorrect email addresses from being added to the list

Cons:

  • Has a lower deliverability rate (over 95%) compared to other email verification tools
  • Paid service plan is slightly more expensive compared to other email verification tools

Final Recommendation

When choosing the best email verification tool, it is important to consider factors such as delivery rate, price, features and user experience. All five tools reviewed - NeverBounce, ZeroBounce, Kickbox, Verifalia, and EmailListVerify - offer unique features and pricing options that can fit a variety of needs and budgets.

After evaluating these tools, we recommend EmailListVerify as the best choice for businesses looking for a reliable email verification tool. This tool offers high deliverability rates, a number of useful features, and also helps improve sender reputation by identifying and removing problematic email addresses. Moreover, the price of this tool comes out best.

However, each company's specific needs and budget may vary, so it's important to consider all options and choose the best tool for your unique situation. NeverBounce and Verifalia are also high-quality options with high deliverability rates and useful features, while ZeroBounce offers a unique "Catch-All" feature. Kickbox has useful features and integrations, but has a lower deliverability rate compared to the other tools. The decision ultimately depends on which tool best suits your specific needs and budget.

Keep in mind, however, that whichever of these tools you choose, it is advisable to integrate it with one of the supported CRM systems. If you're unsure about this choice, check out our article on HubSpot or ActiveCampaign, for example, to see what these tools can be used for.

FAQ

 

1. What factors should I consider when choosing an email authentication tool?

When choosing an email verification tool, consider factors such as deliverability rates, price, features, ease of use, and customer support.

2. How accurate are email verification tools?

The deliverability of email authentication tools can vary. Look for tools that offer a high deliverability rate, usually around 95% or higher.

3. How much do email authentication tools cost?

Pricing for email verification tools can vary depending on the provider and the volume of email addresses being verified. Some tools offer pay-as-you-go pricing, while others offer monthly subscriptions.

4. What features should I look for in an email verification tool?

Look for features such as email list cleaning and duplicate email removal, real-time and bulk email verification, authentication methods (such as syntax, domain, and mailbox checking), spam trap checking, and integration with other platforms.

5. How to integrate an email verification tool with an email marketing platform?

Many email verification tools offer APIs for easy integration with popular email marketing platforms like Mailchimp and HubSpot. Check with your tool provider for specific instructions on integrating with your platform.

6. What if I have a large list of emails to verify?

Some email verification tools can be slower when processing large email lists. Consider choosing a tool that offers batch processing or breaking your email list into smaller segments for verification.

7. Which email verification tool should I choose?

The best email verification tool for you will depend on your specific needs and budget. Consider factors such as deliverability, price, features and user experience when making your decision. Based on our review, we recommend EmailListVerify as the best choice for a reliable email verification tool. However, each organization's needs may vary, so it's important to evaluate all options and choose the best tool for your unique situation.